James (ShowIt marketing director)
Head of marketing at ShowIt and website expert who advises on website effectiveness, SEO/GEO and AI search optimization; provides data-driven guidance on messaging, design, and content strategy to help sites convert and be discoverable.
Best podcasts with James (ShowIt marketing director)
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Nov 4, 2025 • 26min
Is Your Website Costing You Clients? Here’s How to Fix It
In this engaging discussion, James, the Head of Marketing at ShowIt and a website effectiveness expert, shares key insights into optimizing your website for success. He emphasizes that a compelling website is more crucial than social media for attracting clients. James highlights the importance of clear messaging and design in building trust and converting visitors into leads. The duo also dives into how AI search is reshaping discoverability and offers practical tips for small improvements that can significantly enhance website performance.
