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Jake Brereton
COO and co-founder of LaunchNotes and Atlassian alumnus, experienced in product marketing and product communication with hands-on experience scaling product teams and building release communication practices.
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Nov 25, 2025
• 49min
Product Opscast Episode 9: All About Communication
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Jake Brereton, COO of LaunchNotes and former Atlassian executive, shares insights on the critical role of communication in product management. He discusses his journey through Atlassian and the challenges of effective communication in scaling teams. Key topics include the dangers of poor communication on business outcomes, timely release notes, and the importance of celebrating successes for team morale. Jake also highlights how AI can assist in communication but emphasizes the irreplaceable human touch necessary for effective messaging.
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