Jacob Rushfinn

Mobile growth expert Jacob Rushfinn discusses four frameworks for high app retention rates: Psych Framework, RICE Prioritization, Eisenhower's matrix, and Elena Verna's Diagnostic. Practical applications, early user engagement value, and long-term success impact are covered.

Jacob Rushfinn, founder and author at Retention.Blog, dives into the complexities of international app pricing. He shares common pitfalls developers encounter when setting prices, emphasizing the need for a global pricing index tailored to local markets. Jacob discusses effective pricing strategies, the differences between Android and iOS, and how understanding consumer behavior is crucial for subscription success. He also reflects on his smartphone habits and essential features he'd miss, adding a light-hearted touch to the serious topic of app monetization.