Jacob Bourne
Analyst focused on AI and technology who discusses the impact of AI on content creation and consumer trust, drawing on industry data and examples.
Best podcasts with Jacob Bourne
Ranked by the Snipd community
Dec 12, 2025 • 37min
The Great BTN Bake (Take) Off — Top Trends for 2026: Micro-Dramas Break Out and Online Consumer Trust Tanks | Behind the Numbers
Max Willens, a principal analyst specializing in social media's economic impact, predicts that micro-dramas will birth a new wave of creators, supported by social platforms and entertainment studios. Jacob Bourne, an analyst focused on AI, warns that the rapid creation of AI-generated content could undermine consumer trust. They delve into how micro-dramas cater to young audiences and the likelihood of AI altering viewer perceptions of authenticity. This dynamic discussion offers unique insights into upcoming trends shaping digital content.
Dec 5, 2025 • 30min
AI’s Real Impact on Search So Far—What’s Coming Next, and Can Google Keep Pace? | Behind the Numbers
Nate Elliot, a principal analyst focused on AI's impact on search, and Jacob Bourne, an analyst covering AI and consumer behavior, delve into AI's transformative effect on search. They discuss how AI has already altered search habits, the stability of traditional search platforms, and the implications for Google. Insights reveal generational shifts towards AI and the potential long-term changes in search behavior. Brands are advised to embrace AI now to stay relevant as these trends continue to evolve.
