Jack Ellis

Jack Ellis, co-founder and sole owner of Fathom Analytics, dives into his bold decision to acquire his co-founder’s share. He shares insights on navigating the complexities of a co-founder buyout and the importance of community support. Jack discusses his vision for taking Fathom into solo ownership, emphasizing customer-centric innovation and strategies for standing out in the crowded analytics market. He also reflects on maintaining personal fulfillment and offers intriguing recommendations for fellow entrepreneurs.

Today we’re joined by the formidable Jack Ellis, co-founder of Fathom Analytics, the simple, privacy focused alternative to Google Analytics. While Jack isn’t running a successful software company, he spends time teaching people with his courses. He has two, which have made over $250k cumulativelyTimestamps:01:31 - Becoming the face of Fathom10:35 - Google vs Fathom13:22 - What are the alternatives to GA?15:56 - Product Growth Challenges18:27 - How does the Fathom team work?22:30 - Handling growth when questioning growth (at all costs)25:09 - Charging for a product that is usually free28:49 - Why focus on privacy34:24 - Who is Lemon Squeezy's customer?36:00 - Afilliates update37:18 - Making $250k with courses43:10 - Would they ever sell Fathom?45:42 - Jack Outside of workAs always thanks for being a listener of the Make Lemonade show. Hosted by @jrfarr & @jmckinven— brought to you by LemonSqueezy.com. If you're looking to sell digital products online, be sure to check out Lemon Squeezy or follow us on Twitter @lmsqueezy

In this episode, Jack Ellis, co-founder of Fathom Analytics and host of the Above Board podcast, talks about building privacy-focused products and shares advice for bootstrapped founders. They discuss the challenges of scaling an analytics company while maintaining privacy, the tech stack used by Fathom Analytics, and the trade-offs of transparency and authenticity in sharing their journey. They also touch on podcasting skills and perspectives on tech trends, as well as the importance of balancing work and well-being.