Igor Lyubimov

Igor Lyubimov, CEO of Web2Wave and former Chief Product Officer at FindMyKids, dives deep into funnel optimization for mobile apps. He shares insights on building high-converting web-to-app funnels using storytelling and AI-powered personalization. Listeners learn the secrets to enhancing user engagement during onboarding and how to optimize paywalls for maximum conversions. With practical tips for indie app founders and marketers, Igor provides a roadmap for transforming web visitors into loyal subscribers—plus some lighthearted dad jokes to wrap it all up!