Heather Haddon

Heather Haddon, a restaurant reporter for The Wall Street Journal, dives into the financial turmoil plaguing Red Lobster, spotlighting its disastrous 'Endless Shrimp' promotion that led to escalating losses. She discusses how rising seafood costs and shifting consumer preferences are straining the casual dining sector. With many chains facing bankruptcy, Haddon explores the urgent need for innovative marketing and adaptation in an oversaturated market. Tune in for a deep dive into the challenges redefining the future of seafood dining.

Heather Haddon, a Wall Street Journal reporter focusing on fast food, teams up with comedian Josh Gondelman to dissect the ever-evolving landscape of the fast food industry. They explore how nostalgia and innovative marketing strategies shape consumer preferences, especially around iconic items like chicken nuggets. From the role of celebrity collaborations to the balance between comfort food and healthier options, they highlight how major chains adapt to stay relevant. This lively discussion reveals the cultural significance and ongoing competition in the fast food arena.

Heather Haddon, a food industry reporter for The Wall Street Journal, joins comedy writer Hallie Kiefer, known for her work on Crooked Media and the horror podcast Ruined. They dive into the plant-based food revolution as big-name brands like Beyond Meat partner with giants like PepsiCo. They discuss how fast-food chains are adapting menus to cater to shifting tastes and the implications of branding changes, including M&M's efforts towards inclusivity. The duo also examines the rise of functional sodas and the evolving landscape of consumer beverage preferences.