Heather Aiu and Rachael Leinaʻala Soares, co-founders of Aloha Collection, launched their splash-proof bag business with just $4,000. They share their inspiring journey from a Kickstarter campaign to securing key distributor relationships at trade shows. The duo discusses the importance of cash flow management and overcoming production hurdles, emphasizing effective communication and strong partnerships. They also reflect on navigating friendship in business and their vision for a global brand that embodies the spirit of Aloha.