Hava Maloku

Hava Maloku, a Senior Digital Marketing Manager at LinkedIn with over 15 years of experience, shares her expertise on AI in marketing. She discusses how LinkedIn implements AI at scale, revolutionizing user engagement and content creation. Hava emphasizes the need for businesses to adopt AI technologies to remain competitive and highlights the role of collaboration in marketing teams for continuous learning. The conversation also touches on ethical AI adoption, particularly for women leaders, and offers actionable insights for integrating AI into marketing strategies.