Hans Goecke

Hans Goecke, Founder and CEO of Prenseable, shares his expertise in storytelling for startups. He discusses why a compelling narrative is essential for attracting investors and clients. Learn how effective PR can elevate a startup's visibility and how common misconceptions can hinder growth. Goecke highlights real case studies and common pitfalls in entrepreneurial communication. He also offers insights into the startup scene in Latin America, emphasizing the importance of storytelling and strategic adaptation in a competitive market.