Conrad, a nostalgic advocate for Google’s past authorship attributions, and Gyi, a strategist focused on the latest E-E-A-T principles, debate the evolving landscape of content credibility. They tackle how to enhance your content’s visibility and authority on search engines. Key discussions include the importance of authorship and effective strategies for showcasing expertise on reputable platforms. They also touch on recent Google updates affecting brand visibility and communication methods, providing actionable insights for legal marketers.