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Grenade Founder
Founder of Grenade, the UK protein-bar and nutrition brand; guest on this episode discussing product strategy, international markets and lessons learned from Richard Branson.
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Oct 23, 2025
• 9min
Espresso: Grenade Founder - Surprising Lessons From Richard Branson
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The Grenade founder shares fascinating insights into building a successful nutrition brand. He reflects on invaluable lessons learned from Richard Branson, emphasizing the power of simple questions in evaluating business ideas. Delving into global markets, he discusses the differing chocolate preferences shaped by culture, highlighting challenges in countries like China and India. Practical issues like import taxes and logistics are addressed, along with the importance of focusing efforts on controllable outcomes in a competitive snack industry.
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