Greg Kalin
Tatari representative
Best podcasts with Greg Kalin
Ranked by the Snipd community
May 1, 2024 • 41min
Bonus: Beyond Awareness, How BYLT Basics Buys TV Ads for Profitability, Brand Building and Incremental Growth with BYLT's Spencer Toomey and Tatari's Greg Kalin
BYLT Basics and Tatari representatives discuss strategic celebrity endorsements, data-driven targeting, Airbnb's influence on demographic targeting, and creative strategies for TV ads. They highlight the effectiveness of TV advertising for tangible business results and the importance of integrating traditional channels with modern analytics.
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