George Felix
CMO of Tinder, known for his work in defining Tinder's brand and exploring new ways to connect people.
Best podcasts with George Felix
Ranked by the Snipd community
Apr 4, 2022 • 59min
CMO Tinder, George Felix: Trusting Your Gut, ‘Smelling Like a Man,’ and Swiping Right
George Felix, former marketer of Old Spice body wash, now the CMO of Tinder, shares his experience with trusting your gut and standing up for what you believe in. He discusses his close relationship with his late father, his unconventional start at Procter & Gamble, behind-the-scenes stories of making ads for Old Spice and KFC, and what attracted him to Tinder. Topics also include brand-building for startups, the power of a mission, and the incredible success of Tinder.
Dec 19, 2021 • 14min
What were your biggest challenges and victories in 2021? | Marketing For The Now Ep. 30
George Felix, CMO of Tinder, shares insights on navigating brand challenges and victories in 2021. He reflects on the importance of a clear brand narrative and highlights innovative features for a more interactive user experience. The discussion delves into adapting marketing strategies for the digital age and the evolving needs of consumers in the dating landscape. Felix also emphasizes the significance of embracing change for success, offering motivational guidance for marketers looking to thrive in a rapidly shifting environment.
