Gene Foca

Gene Foca, Chief Marketing and Revenue Officer at Getty Images, shares his journey from accounting to a dynamic marketing career. He discusses the incredible scope of Getty’s work in documenting over 168,000 global events annually, including major sports spectacles like the Olympics. Gene emphasizes the importance of leadership principles like transparency and inclusivity in shaping company culture. He also delves into the balance of data and storytelling for effective brand management and highlights a significant creative partnership with Nvidia in generative AI.