Renowned author and activist Ernest Owens, known for tackling cancel culture, and Ghanaian-British musician Fuse ODG, who champions African culture, join the conversation. They dive into the absurdity of Jaguar’s controversial ad, critiquing its disconnect with traditional marketing. The duo also tackles the backlash against the 'Wicked' movie and debates the legacy of charity campaigns like Band Aid, emphasizing the need for dignity in representation and a shift away from dehumanizing narratives in marketing.