Fran Brzyski, CEO and co-founder of Hark, dives into the transformative power of customer-generated content. He discusses the shift from traditional feedback methods to engaging formats like audio and video, promoting a more personal connection with customers. Fran shares insights on overcoming challenges in startup life, balancing family, and the importance of harnessing authentic feedback for brand loyalty. He emphasizes how storytelling can drive growth and the need for collaboration across departments in an increasingly AI-driven world.