Eshan Ponnadurai
Vice President of Consumer Marketing at META, with a brand portfolio that includes Facebook, WhatsApp, Instagram, Threads, and Messenger.
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May 22, 2024 • 51min
Eshan Ponnadurai (Meta) | Begin with the End at Mind
Eshan Ponnadurai, VP at META, delves into his journey from P&G to tech giants, emphasizing the difference between advertising and marketing. He discusses the power of storytelling in video content creation, the importance of data-driven storytelling for CMO success, navigating cultural transformations, website ownership challenges, and balancing work-life with strategic time management. Eshan highlights challenges and strategies at META, sharing personal reflections and career insights.
