Erica Franklin Fowler
Professor of Government at Wesleyan University and co-director of the Wesleyan Media Project, specializing in political advertising analysis.
Best podcasts with Erica Franklin Fowler
Ranked by the Snipd community
Oct 28, 2024 • 30min
A look at political ads in 7 swing states
Erica Franklin Fowler, a Government Professor at Wesleyan University and expert in political advertising, dissects the historic $10.2 billion political ad spending for the 2024 elections. She shares insights on how tailored ads influence undecided voters in seven vital swing states. Topics include contrasting strategies of the Trump and Harris campaigns, the role of traditional and digital media, and the emotional impact of selective editing in ads. Fowler also addresses the responsibilities of corporations in shaping political narratives and societal change.
