Eric Pacifici

Eric Pacifici, trusted deal lawyer with extensive M&A experience, discusses starting a social media-driven law firm, the process of closing on a business, realities of SMB searching, types of businesses and business brokers he works on, what makes a great buyer, installing a new CEO post-acquisition, management buy-outs, holdcos vs. rollups, ChatGPT's impact on the legal profession, and reps, warranties, and insurance in SMBs.

Eric Pacifici, founder of SMB Law Group LLP, has closed $950 million in SMB acquisitions in just a couple of years. He shares insights on leveraging social media, particularly Twitter, to grow his legal practice. The discussion delves into the nuances of pricing legal services and negotiating deal terms. Eric emphasizes the importance of thorough due diligence to avoid post-acquisition disputes and compares asset vs. stock sales, explaining their implications for buyers. He also highlights the crucial role of SBA loans in facilitating successful business transactions.

Eric Pacifici, a lawyer turned entrepreneur, shares his journey from BigLaw to founding SMB Law Group. Topics include his upbringing, health scares, and the transition to entrepreneurship. He discusses balancing work-life, his passion for advocating for small businesses, and the challenges of starting a social media-driven law firm.