Eric Majchrzak
Chief Executive Officer at BeachFleischman, 2015 AAM Marketer of the Year. Advocates for client advocacy and expanding marketing influence within firms.
Best podcasts with Eric Majchrzak
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Jun 10, 2025 • 37min
Governance Series: The Rise of Non-CPA Leaders in Public Accounting
In this engaging discussion, Eric Majchrzak, CEO of BeachFleischman and a growth-focused leader since 2022, sheds light on the transformative rise of non-CPA leaders in public accounting. He explores the unique skills these professionals bring to the table, enhancing strategic development and client-centric practices. The conversation also delves into the challenges of integrating non-CPA executives into traditional CPA environments, the importance of diverse governance structures, and strategies for empowering these leaders through tailored development programs.
Jan 6, 2025 • 1h 12min
From Strategy to Leadership: How Marketing Is Reshaping the Accounting Profession | Capstone Conversations
Adrian Ornik, a Global Growth Leader at EY, reflects on the evolution of accounting marketing from its uncharted beginnings. Alongside Sally Glick, Eric Majchrzak, and Sarah Cirelli, the group discusses how digital transformation is reshaping client experiences. They share personal stories about overcoming early challenges and the importance of adaptability in a post-pandemic world. The conversation emphasizes the critical role of marketing strategies in fostering cultural cohesion and enhancing employee retention while navigating the current talent crunch in the profession.
