Eoin Ryan

In this discussion, Eoin Ryan, Director of Sportsbook & eGaming at BetVictor, dives into the dynamic world of Bet Builders in sports betting. He highlights how these tools are reshaping the industry and driving engagement among modern bettors. The conversation explores the intricate balance traders must maintain between risk and demand as the popularity of personalized wagers rises. Eoin also shares insights on data accessibility and the challenges sportsbooks face as they adapt to evolving customer preferences.