Emma Parker
Founder of Playful Promises, a company behind a few lingerie and swimwear brands
Best podcasts with Emma Parker
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Nov 2, 2023 • 13min
My Favourite Failure: From the outside my lingerie business looked amazing but I’d got the key numbers wrong - Emma Parker
Emma Parker, Founder of Playful Promises, discusses the challenges of running a lingerie business, including financial difficulties and mistakes made. She shares how her business went into administration but managed to keep the intellectual property of the brand. She also talks about building a brand, becoming ASOS's private label supplier, and the importance of work-life balance.
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