Edward Chenard, a seasoned data leader and analytics officer, dives into the fascinating intersection of data and customer experience. He shares his journey in data leadership and the importance of P&L ownership for data leaders. The discussion unveils the challenges of implementing data-driven strategies at Best Buy, emphasizing personalization and customer engagement. Chenard also explores the nuances of AI in data teams versus traditional software engineering, highlighting the need for adaptive problem-solving. His insights on geographic influence in consumer behavior are equally enlightening!