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DVLS Pranathi
The Ken reporter who investigated the rise in workout-related injuries among Cult.fit users.
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Apr 3, 2025
• 13min
Cult turned amateur gym rats into fitness fanatics. Now they are paying in injuries
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DVLS Pranathi, a dedicated reporter from The Ken, sheds light on the alarming rise of workout-related injuries linked to the popular fitness platform Cult.fit. With the surge in gym-goers post-COVID, many in their mid-30s to 40s are suffering injuries from improper techniques. Pranathi discusses the aggressive marketing strategies of fitness studios and the troubling trainer-to-student ratios. She prompts listeners to reflect on responsibility for injury prevention and the implications of a cult-like approach to fitness training.
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