Doug Howard

In this conversation with Doug Howard, a seasoned remodeling consultant and Wharton graduate, listeners dive deep into the world of numbers that drive business success. Doug stresses the vital role financial metrics play in decision-making and shares his insights on creating a culture of accountability. He also discusses the necessity of real-time data for project managers, the importance of predicting business outcomes, and how to translate profit goals into actionable lead targets. Doug emphasizes clarity in financial concepts to empower teams and optimize performance.

Doug Howard, a senior consultant at Remodelers Advantage, shares his expertise on creating a reliable referral system for lead generation. He explains what a referral engine is and discusses the importance of having a formal process in place. Doug highlights how to track referrals effectively and suggests maintaining strong contact with referrers. He also shares clever tactics to enhance referrals, like celebrating successes and educating referrers. With lively insights drawn from his experience, Doug illustrates how structured strategies can turn good connections into thriving business opportunities.