Doug Howard

Doug Howard, a senior consultant at Remodelers Advantage, shares his expertise on creating a reliable referral system for lead generation. He explains what a referral engine is and discusses the importance of having a formal process in place. Doug highlights how to track referrals effectively and suggests maintaining strong contact with referrers. He also shares clever tactics to enhance referrals, like celebrating successes and educating referrers. With lively insights drawn from his experience, Doug illustrates how structured strategies can turn good connections into thriving business opportunities.