Donald Borenstein

Emma Vigeland, a progressive commentator from The Majority Report, shares her intense views on the current state of politics, highlighting intricate dynamics within the GOP and critiques of the Democratic strategies. Donald Borenstein, a creative force behind Zohran Mamdani's campaign, provides insights into the importance of grassroots mobilization and the impact of local campaigns. Together, they dive into intriguing topics like Tim Pool's media persona, the complexities of accountability in ICE operations, and the grassroots enthusiasm that fueled recent political victories.

Join video producers Donald Borenstein, Debbie Sasslow, and Olivia Becker as they share their insights on the viral success of Zohran Mamdani's campaign. They delve into how creative stunts, like the polar plunge, helped explain policies engagingly. The team discusses Mamdani's on-camera charisma and their multi-platform strategy to connect with diverse communities. From experimenting with formats to analyzing voter reactions, their transparent approach shows how authenticity and humor can transform digital content into powerful voter mobilization tools.

Donald Borenstein, a filmmaker and member of the Mamdani media team, discusses innovative video production techniques. Andrew Epstein, a communications director, emphasizes strategies for engaging voters and the importance of authentic storytelling. Debbie Saslaw, producer and filmmaker, highlights how the campaign's creative direction built trust with the community. Together, they share insights on effective media messaging, visual aesthetics, and how they navigated the chaotic landscape of political communication in NYC.