Derek Geiges
gym owner who has built a very successful private training business
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Oct 17, 2022 • 1h
Convo w/ Gym Owner Who Wants To License His Brand
Derek Geiges, owner of Solid Rock Personal Training, discusses exploring the option of licensing his brand. Topics include choosing between franchising and licensing, operational roles and equipment in a gym licensing model, revenue projections and compensation, long-term goals, fees and licensing models in the gym industry, imitating brands and future-proofing in the fitness industry, and exploring licensing models and real estate opportunities for gyms.
