David Rowley

David Rowley, VP of Revenue Technology at News Corp, shares his fascinating journey from artist to media executive. He delves into the crucial need for publisher alignment in today's ad tech landscape, addressing challenges posed by tech giants. Rowley emphasizes the interdependence of journalism and advertising, discusses the emergence of new ad servers, and highlights strategies for building strong ad ops teams. His insights are a must-listen for anyone navigating the evolving digital publishing world.