David Jones, CEO of The Brandtech Group, discusses how generative AI is reshaping Super Bowl advertising strategies and the rising costs associated with 30-second spots. Adam Greenblatt, CEO of BetMGM, shares insights on the booming sports betting market, including key betting trends surrounding the Super Bowl. Andrew Krei, Co-CIO of Crescent Grove Advisors, analyzes the economic implications of tariffs on investments, touching on strategies that navigate today’s market volatility. An engaging blend of technology, sports, and economics awaits!

David Jones, Chief Information Officer at AEG Global Technology, shares his journey from music to sports tech, focusing on transforming fan engagement through innovative strategies. He discusses the critical role of data management and AI in enhancing customer experiences at venues. The conversation highlights how understanding fan behavior drives marketing and revenue growth. Jones also reflects on the personal impact of sports and offers insights into navigating social media for business success.