In this episode, guest David Avrin, an internationally renowned customer experience speaker and author, shares his insights on building a reputation over merely developing a business. He delves into the importance of being ridiculously easy to work with, discussing customer pain points and modern business challenges. David emphasizes the convenience factor, the necessity of adapting to customer expectations, and the value of effective content in building trust. His journey from corporate marketing to keynote speaking serves as an inspiration for aspiring authors and speakers.

David Avrin, an expert in the speaking industry, discusses the distinction between speaking and booking gigs, emphasizing the importance of business aspects. He shares strategic marketing advice, the need for systematic processes, and the keys to success in the speaking business.