Dave Yoho

In this engaging discussion, guest Dave Yoho, a veteran in the home improvement industry and founder of Dave Yoho Associates, shares invaluable business insights honed over 60 years. He highlights keys to sales success, emphasizing the importance of understanding human behavior and adapting strategies to meet customer needs. The conversation also dives into building strong teams, fostering a positive company culture, and mastering communication techniques that enhance customer relationships. Yoho's wisdom is a treasure trove for anyone looking to thrive in sales.