In this episode, Dave Meeker, Monk's EVP and Head of AI Innovation, shares insights on the cutting-edge intersection of AI and advertising, recorded live from CES. He discusses the transformative power of AI in marketing, emphasizing responsible integration and hyper-personalization. The conversation dives into AI's role in user experience research and the balance between efficiency and human creativity. Meeker also explores how smart home devices are reshaping advertising and highlights the importance of transparency and privacy in AI technologies.
