Darrian Cate

Head of Growth at The Cut, experienced in marketplace growth and lifecycle messaging, using AI tools (e.g., AMP) to generate high-volume message permutations and optimize user-level personalization.

Best podcasts with Darrian Cate

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Oct 27, 2025 • 31min

#247: "AI & App Engagement" App Promotion Summit NYC panel

In this insightful discussion, David Brown-Landron, Founder and CEO of Growhaus, moderates a dynamic panel featuring Samantha Smith from WHOOP and Darrian Cate from The Cut. They dive into the transformative impact of AI on app engagement and lifecycle marketing. From using generative AI to personalize user experiences, to the challenges of maintaining brand voice amidst overwhelming message permutations, the panelists share tactical insights and lessons learned. Discover how AI can enhance reactivation strategies while navigating the pitfalls of brand tone.

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