Darrell Vesterfelt

Darrell Vesterfelt, VP of Growth at Mighty Networks, joins Chenell to share invaluable insights from his newsletter journey. He discusses the underappreciated power of passion in choosing a newsletter topic and highlights how to leverage content-led growth effectively. Their conversation touches on the importance of building strong community connections, treating social profiles as landing pages, and using curiosity-driven teasers. Darrell also shares his experience with sponsorships and emphasizes the balance between high-quality content and marketing strategies.