Daphne Eastmond

Daphne Eastmond, founder of Frizz + Co, left her accounting career to create a haircare brand celebrating textured hair. She shares her inspiring journey of self-acceptance and the birth of her hero product. Daphne discusses the innovative marketing strategies she employed, along with the significant role of community support in her business. In-person events emerged as a key growth tool, fostering real connections with her audience. She also reflects on balancing brand authenticity with essential sales metrics for sustainable success.