Danika Waddell

Danika Waddell, founder of Xena Financial Planning, shares her inspiring journey from accounting to entrepreneurship tailored for women in tech. She discusses the challenges she faced launching her firm during the pandemic, emphasizing resilience and the importance of financial independence. Conversations range from navigating family dynamics to balancing career aspirations while fostering inclusivity in the financial industry. Danika's personal anecdotes and commitment to empowering women shine through, making for an engaging and thought-provoking dialogue.