Dan Hobbs

Co-founder and CEO of Protex AI, which uses computer vision to identify safety risks in warehouses and factories. He bootstrapped his first startup and has experience scaling an AI company.

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Apr 25, 2025 • 37min

From Rice Krispies to $36M Series B: Dan Hobbs on Building Safety AI, Enterprise Sales, and Leading Across Borders

In this discussion, Dan Hobbs, co-founder and CEO of Protex AI, reveals his inspiring journey from bootstrapping a startup to leading a 70-person team focused on industrial safety through computer vision technology. He dives into how his team utilizes existing CCTV systems to prevent workplace accidents. Dan also shares insights on navigating enterprise sales and building trust with clients, the unique challenges of managing an international team, and the evolving landscape of AI fundraising. His candid experiences offer valuable lessons for aspiring entrepreneurs.

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