Dan Gertsacov, Big Green Egg CEO, discusses modern marketing techniques for kamado cooking. Topics include cultural resurgence of fire cooking, targeting zoomers, long-term goals over quick expansion, inclusive market strategy, adapting to urban living trends, and maintaining quality standards.

Dan Gertsacov, CEO of Big Green Egg, shares his journey from leading strategy at McDonald's to revolutionizing home grilling. He discusses the brand’s unique marketing approach and the loyalty it generates among 'Eggheads.' Bryan Ford, a talented cookbook author, talks about his new book, 'Pan y Dulce,' celebrating Latin American baking traditions. They explore culinary travels across 29 countries, the emotional connections food creates, and how outdoor cooking fosters family memories.