Dan Claps, CEO and co-founder of Voda Cleaning & Restoration and The Franchise Playbook, dives into the art of franchising. He shares firsthand experiences on the intricacies of scaling a business and the importance of finding the right franchise owners. Claps emphasizes the significance of Standard Operating Procedures and training for growth. He also discusses maintaining brand consistency across locations, the essential role of leadership, and effective communication strategies that strengthen internal culture and drive success in the franchise world.

Dan Claps, founder of Voda Cleaning and Restoration, and John Ortega, a restoration industry veteran, delve into the pivotal role of cleaning in driving business growth. They discuss strategies for transitioning from service operator to visionary leader, emphasizing the importance of mentorship and team dynamics. Their insights into navigating the cleaning landscape highlight the need for effective systems and the integration of cleaning with restoration services. Valuable tips on marketing and fostering client relationships are also shared, making this conversation a must-listen for industry professionals.