Crag Hewitt

Crag Hewitt, associated with Castos, shares insights on his new hire and a breakthrough in the onboarding process. The conversation explores the struggles of managing a growth stagnation due to a significant bug affecting signups. Crag discusses his evolving marketing strategies, the transition from skepticism to promising conversions, and preparing for collaboration with a seasoned marketer. He opens up about the emotional challenges of delegating responsibilities in a growing business, ultimately embracing the relief and excitement of empowering new team members.