Cole West

Project manager and integrator at Matchless Concrete Construction, a commercial concrete contractor in upstate South Carolina; shifted from corporate retail management and led implementation of systems that improved margins, scheduling, and operations.

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Nov 3, 2025 • 52min

Scaling Fast? Stop Chasing Sales and Fix THIS First with Cole West | E416

Cole West, project manager and integrator at Matchless Concrete Construction, shares insights from his transition from corporate retail to construction. He reveals how rapid growth led to chaos and inefficiencies, emphasizing that selling more isn't the solution. Instead, Cole discusses the 'Big 5' strategy and weekly planning meetings that enhanced accountability and streamlined operations. He highlights a critical mindset shift that saved the company $45k/month. Tune in to discover how systematizing business can transform firefighting into control.

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