Co-Founder of Cupla
Guest is the Co-Founder of Cupla, the app helping busy couples to manage their lives together.
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Feb 12, 2024 • 1h 5min
The Features That Bring Users Back Everyday
Co-Founder of Cupla, the app helping busy couples to manage their lives, shares how she comes up with everyday features, explains why higher prices increase conversion rates, and discusses the role of paid acquisition in creating a network effect.
