Claudia Glass, founder of Swijin and former high school English teacher, shares her transformative journey into the women's sportswear sector. She reveals how a vacation idea blossomed into a groundbreaking sports tech startup focused on innovative sports bras. Claudia discusses overcoming challenges like funding and fabric selection while emphasizing the importance of perseverance and intuition. Listeners gain insights on the entrepreneurial path, the need for sustainability in sportswear, and strategies for effective marketing.