Christina Coloroso

Christina Coloroso, Executive Director at the Analyst Institute, discusses the transformative role of data analytics in political campaigns. She highlights how data collection and analysis can enhance strategic decision-making and campaign effectiveness. Christina shares her journey from avoiding math to embracing data-driven approaches, stressing the significance of mentorship. The conversation also explores the integration of AI in campaigns and the importance of fostering a culture of testing to drive innovation and engagement in civic projects.