Chris Keef

Expert in brand control on Amazon and competitor analysis.

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Sep 7, 2023 • 56min

Episode #6 - Chris Keef Interviewing my competition! Brand Control on Amazon, Whack a mole with sellers, Vendor Central VS Seller Central and more!

Chris Keef, an expert in brand control on Amazon and competitor analysis, tackles the challenges of playing 'whack-a-mole' with rival sellers and discusses the Vendor Central vs. Seller Central debate. He also shares strategies for controlling unauthorized sellers, the impact of knockoffs on businesses, educating CEOs about their advantages, and the challenges of distribution control on Amazon.