Charlotte Mair

Charlotte Mair, founder of TFR, dives into the cultural chasm between American and British business practices. She discusses how the UK's transactional mindset can stifle entrepreneurial spirit, compared to the supportive nature found in the US. The conversation also tackles the complexities of personal branding in the digital world, highlighting the struggle to maintain authenticity on platforms like LinkedIn. Mair emphasizes the need for soft skills and genuine engagement to thrive in today's competitive landscape.