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Charlie Hopkins-Brinicombe
Co-founder of Trophy.so, a gamification infrastructure platform that helps EdTech and wellness companies build gamified learning experiences; focuses on motivation design, retention, and experimentation for product teams.
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18 snips
Dec 15, 2025
• 47min
Charlie Hopkins-Brinicombe on Why Most Gamification Fails and How Trophy.so Does It Better
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Charlie Hopkins-Brinicombe, co-founder of Trophy.so, shares his expertise on effective gamification in education. He explains why most gamification fails and highlights key mechanics like streaks and badges that truly motivate learners. The discussion explores how social features and community challenges enhance engagement, while Trophy.so's analytics tools measure retention impact. Charlie also dives into AI-driven personalization, offering insights on aligning rewards with actual learning outcomes. Get ready for a deep dive into the future of gamified learning!
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