Cesar Carvalho

Cesar Carvalho, co-founder and CEO of Wellhub, discusses the critical importance of wellness as a business strategy. He shares his personal journey from a consulting job to leading a $2.4 billion company, emphasizing how personal experiences shaped his vision. The conversation highlights the shift from gym access to a holistic wellness model in the corporate world and how flexibility in membership options drives user adoption. Cesar also reveals innovative strategies for employee engagement and the new 'Lobatical' initiative that links employee well-being to customer satisfaction.

Cesar Carvalho, the founder and CEO of Wellhub, shares his inspiring journey from a McKinsey consultant to leading a corporate wellness platform. He reveals how personal struggles ignited his passion for well-being, prompting him to prioritize it in his career. The conversation dives into innovative strategies that helped secure major clients and scale to 15,000 corporate partners globally. Cesar emphasizes the link between employee wellness and productivity and offers practical advice on resilience and cultivating a brand that resonates with customers.