
Catie Ivey
CRO at Walnut, a company providing interactive demo solutions. She has nearly 20 years of experience in tech sales.
Best podcasts with Catie Ivey
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27 snips
Jan 29, 2025 • 1h 10min
Confessions from a First-Time CRO with Catie Ivey of Walnut
Catie Ivey, the CRO at Walnut, brings nearly 20 years of tech sales experience to the conversation. She delves into her journey as a first-time CRO, sharing the trials of setting up foundational processes in a startup. Catie emphasizes the importance of aligning teams and refining customer profiles in competitive markets. She discusses the pivotal role of clear positioning in sales strategies and highlights how transformative leadership, adaptability, and effective enablement are crucial for growth in early-stage organizations.

Apr 29, 2025 • 21min
Leading with Strength, Selling with Product Featuring Catie Ivey, Chief Revenue Officer, at Walnut
Catie Ivey, Chief Revenue Officer at Walnut, is passionate about shaping the future of sales leadership. In this discussion, she reveals her three keys to execution excellence: leveraging strength-based leadership, embracing product-centric selling, and aligning go-to-market teams. Catie highlights the shifting power dynamics of product-led growth and the importance of user-centric design. She shares insights on overcoming communication gaps among teams and cultivating a customer-centric culture to drive success.